Be known for all the right things...
AH&Co. works exclusively with small, independent and founder-led businesses to create memorable brands and impactful marketing campaigns.
Through strategy, messaging, creative direction and marketing activation, we help the business become easier to understand, more recognisable and better placed to attract the right opportunities.

Meet Abi
Your Branding & Marketing Consultant
Abigail Hulls is a brand strategist and marketing consultant with 15 years’ experience building and refining brands.
Her expertise has been applied across numerous sectors, spanning household names, independents and scaling B2B businesses.
Her work brings corporate-level brand thinking into the hands of ambitious independent businesses who are ready for their next level of growth.


Independent and founder-led businesses deserve access to the same branding and marketing expertise that make large corporates successful.
Why? Because they have more soul, more community impact and, often, more to offer.
It's AH&Co.'s role to ensure that's clear. And that your business is known for all the right things, by the right people.
Your people.
Brands I've worked with...









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"I could tell from speaking to Abi that she has an incredible amount of knowledge, when it comes to marketing and branding, and as a newbie to the wellness industry I knew that she could help me in a big way. But what she delivered surpassed any of my expectations. I was absolutely blown away!"
Half Day Brand Workshop
Sarah Russon,
Restorative Touch Massage
"She is so good at helping you create a vision and perfect product for your dreamy clients when it feels like scrambled egg in your head.
I want to use Abi for literally everything now! I highly recommend her to ANY soul led biz owner who is here to create big impact but struggling with the details and to get it out there in the world"
Product & sub-brand development + marketing plan
Cassie Dudgon,
Homeopath & Doula
"Working with Abi has been a complete game changer. She has a rare ability to understand both brand strategy and the heart behind my message. Her guidance helped me gain clarity around my niche, my communication, and how to position my business in a meaningful way.
Abi is warm, insightful, professional, and always focused on solutions. A true five-star experience."
Brand Audit
Louise Wade,
Once Upon an Oil Drop
The AH&Co. Chronicles...












