Messaging and communications that do more...
Words are rarely just text.
In business, our words have the power to:
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Hold attention
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Sway an action
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Influence a sale
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Convey a brand
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Elevate authority
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Invite your people into your world
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...and keep them coming back
If you want brand messaging, communications and marketing that does all of the above - you're in the right place.
How I can help
Copywriting and communications
Lasting resonance starts with excellent communication.
Does your offer feel clear in your head, but not in your marketing messaging?
Are you incredible at what you do, but not a natural writer?
Are you guilty of using AI to fill in the copywriting gaps, only to find your message sounds the same as everyone else in your industry?
From full websites to individual newsletters, articles to email promotions, event communications to blogs, presentations to advertisements, press releases to social media posts...
If it's a marketing or brand communication that needs to convey your unique brand, while creating commercial opportunities, that's where I come in.
Strategically brand-rooted, goal oriented and audience sensitive.
Brand Audits
Audit, action, alignment.
Creating compelling messaging is impactful, but if every aspect of your brand isn't pointing in the same direction then your brand could appear fragmented.
And fragmentation dissolves audience trust.
Through the AH&Co. FLARE™ lens, we'll explore your brand's foundations, language, aesthetics, resonance and experience to uncover the areas that are out of alignment with your core brand message, to create a bespoke action plan.
Branding & Marketing Consultancy
Dive into 15 years of branding and marketing expertise.
Gained from working with global household names, independent start-ups and national franchises, as well as having run 3 businesses of my own, I offer a fresh perspective through an experienced lens.
Brand-know-how, marketing mastery and commercial acumen from someone who truly cares about your small business succeeding, standing out and communicating what it is that makes your business exceptional.
Visibility is like waving to strangers in the street.
It's nice, but it's meaningless unless you have something worthwhile to say when they walk over.
That's where strategic brand messaging comes in.
Brands I've worked with...
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Meet Abi
Branding, Marketing & Copywriting
A writer by talent, a strategist by experience.
What happens when a writer gains 15 years experience in building brands and creating marketing campaigns?
A compounding effect that creates genuine impact.
I've refined brands, developed powerful messaging and created commercially successful communications across global names, independents, national franchises and solopreneurs.
And I'd like to do the same for you.
"I could tell from speaking to Abi that she has an incredible amount of knowledge, when it comes to marketing and branding, and as a newbie to the wellness industry I knew that she could help me in a big way. But what she delivered surpassed any of my expectations. I was absolutely blown away!"
Brand messaging consultancy
Sarah Russon,
Restorative Touch Massage
"She is so good at helping you create a vision and perfect product for your dreamy clients when it feels like scrambled egg in your head.
I want to use Abi for literally everything now! I highly recommend her to ANY soul led biz owner who is here to create big impact but struggling with the details and to get it out there in the world"
Messaging development + marketing plan
Cassie Dudgon,
Homeopath & Doula
"Working with Abi has been a complete game changer. She has a rare ability to understand both brand strategy and the heart behind my message. Her guidance helped me gain clarity around my niche, my communication, and how to position my business in a meaningful way.
Abi is warm, insightful, professional, and always focused on solutions. A true five-star experience."
Brand Audit
Louise Wade,
Once Upon an Oil Drop